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Frito-Lay Crunch Your Luck Sweepstakes and Game Hot Picks

Posted March 25, 2021

Frito-Lay Crunch Your Luck Sweepstakes and Game
This sweepstakes has expired....

Enter the Frito-Lay Crunch Your Luck Sweepstakes to win $20,000 cash!

6 winners!

Plus, 972 instant winners will score a $20 Venmo or PayPal payment in the instant win portion!

You need a bag code to enter.

To get a FREE BAG CODE, call 1-833-917-2311 and follow the prompts to request a free bag code.

You can request up to 24 bag codes per day via this phone number.

You can also obtain a bag code from any Frito-Lay bag specially marked for this promotion!

Entry Frequency:
Limit one (1) Combined Code submission per person per Hour per Day - for a total of 24 per day.
Only open to residents of the fifty (50) United States and the District of Columbia who are at least 18 years of age or older.
Start Date:
March 22, 2021
End Date:
May 1, 2021
Official Rules:
View Rules
How to Enter:

To participate, you need a bag code (AKA Combined Code).  There are two (2) ways to obtain a Combined Code:

With purchase: Purchase any Frito-Lay product that is specially-marked for this Promotion and look for the Combined Code. A Combined Code consists of the bell-marker code located below the “guaranteed fresh” statement on the front of the bag and the UPC code on the back of the same bag.

Without making a purchase: Call toll-free 1-833-917-2311 and follow the automated instructions. For each completed call, you will receive one (1) free Combined Code at the end of the call. Limit twenty-four (24) free Combined Codes per person each day.

Once you have a combined code, visit Crunchyourluck.com and either sign up or login.  Key in your Combined Code to play the game and determine if you have won an Instant-Win Prize. For each Day that you participate in the Promotion, you will receive one (1) entry into the corresponding Weekly Drawing the first time you submit a Play for that Day (regardless of the outcome of the Play). You can play once per hour.


Grand Prizes (6 total, 1 per Week for the Promotion Period): Each Grand Prize consists of a $20,000.00 cash prize. All cash prizes will be awarded in the form of a wire transfer or check, payable to winner. Grand Prize Value: $20,000.00 each. Limit one (1) Grand Prize per person/email address/household for the entire Promotion Period

Instant-Win Prizes (972 total, 1 per Hour for the Promotion Period). Each Instant-Win Prize consists of $20.00 which will be transferred to the Service Provider Account linked to winner’s Promotion Account upon completion of the verification process. Instant-Win Prize Value: $20.00 each.

Total value of all prizes is $139,440.00.

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